Think Tank Design has worked with Forte Lighting on numerous types of projects including numerous printed catalogs and marketing materials. Together with their in-house programmer worked to create this lighting company's first online web presence. Like most companies that put out a printed catalog they needed the website to be an extension of what they had been doing with their catalog for the last two decades.

Forte Lighting needed their website to be the perfect companion to their printed catalog that could be more easily and cost effectively updated in contrast to their printed catalog. They wanted the ability to be able to communicate more effectively with their sales force. Until this point they were painstakingly handling requests for info one-at-a-time which was hindering sales efforts. The site would have to provide all the info a salesman would need along with info required to quickly and easily contact a Forte Lighting representative at any time during their visit to the website.

We worked on the site's hierarchy with the owner of the company to create a positive online experience for visitors. Once the structure was established Think Tank Designs established the look and the feel of the website while Forte Lighting's in-house programmer created a manageable product database with tens of thousands of products, search functions, international dealer locator and a password protected section of the website where salesmen could be granted individual access to pricing, images, etc.

"Think Tank Designs has been the driving force behind our company completing our print and web design on time for the past several years. I'd like to thank them for all the hard work and say that we can always count on them to make our deadlines."

- ForteLighting.com